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THE FIREBIRD FESTIVAL

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The Phoenixville Firebird Festival

In 2004 the Firebird Festival was born. The event is native to Phoenixville, PA and based around the story of the mythological creature the Phoenix. Starting in the fall, many Phoenixville residents join forces on the weekends to build a massive Phoenix Bird out of wooden planks, amassed to roughly the size of a two-story house. Watching the community come together to build such a massive structure is a very rewarding experience.

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Being a Phoenixville native myself, I want to spread the word about this unique festival and share my hometown with the rest of the world.

 

- Create a great festival experience post COVID-19

- Inspire a general interest of Phoenixville

- Increase festival attendance

- Promote local artists and vendors

- Emphasize the value of community strength

01

 IDENTITY SYSTEM:
LOGO DESIGN

02

NARRATIVE: MOBILE
APP DESIGN

03

ENVIRONMENTAL GRAPHICS

04

COMMUNITY EXPERIENCE & INTERACTION 

01

 

identity system & logo

graphic kit of parts

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01

 

identity system & logo

graphic kit of parts

gkop.png
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